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The Growth of Video and Mobile Marketing; Key Stats and Trends

NuSpark Consulting

With the growth of mobile technology exploding, the majority of consumers have an Internet-capable video player in their pocket. According to Cisco, 85% of all video traffic in 2015 will be video, and all mobile networks will eventually be equipped to handle video calls. Companies need to understand this paradigm shift and adapt.

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Why you should consider centralizing your search keyword lists

Biznology

Advertising copywriters need the right keywords to create ad copy that resonates with their audiences. IBM sponsors the event. IBM also produces every kind of marketing and communications asset you can think of related to the event across the major channels: Paid: TV ads, print ads, banner ads, iPad mobile ads, paid search.

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The 5 Best E-commerce Advertising Campaigns Of All Time!

Bannerflow

E-commerce and its advertising campaigns are booming! It’s why some of the biggest brands on the planet are levelling up their e-commerce marketing campaigns and doubling-down on online e-commerce advertising. Including: The current state of online e-commerce advertising. Essential strategies for e-commerce advertising.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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Why Media Companies Are Struggling (And How Inbound Can Help)

Hubspot

Historically speaking, the media industry created the advertising industry. As newspaper and magazine readers flipped through pages to read the day''s events, it made sense that they’d also be able to turn to their media outlet of choice to learn about new products via advertising. 1) Lack of Warm Leads for Sales. But why not?

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A Shortish History of Online Video

Vidyard

Many wrote TV off as a fad, but soon, nearly every home in North America had a television: rabbit-ears pointed in all directions, picking up everything from news broadcasts to sporting events. Much like television was made for people, but largely paid for by advertising, the internet was beginning to emerge as an ad-defined space as well.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

How do marketers separate hype from reality in mobile? are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012. MediaPost ).