Remove 2012 Remove Analytics Remove Eloqua Remove Marketing Budget Creation
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Interview with Brian Hansford

Onalytica B2B

I also began working with CRM systems to enable database marketing efforts and lead results analytics. In 2009 I dove headlong into working with Eloqua and Salesforce and at that point I was hooked on designing demand generation workflow and measuring results. I enjoy writing on a variety of B2B topics.

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Is Lead Generation Slipping Away From Marketing?

ViewPoint

” But in a recent post on the Sales Lead Management Group on LinkedIn, Kevin McArdle, the regional sales manager for Eloqua (Chicago), advocated that sales departments should take over lead gen and he makes the following points: Sales departments are responsible for revenue. Marketing’s plate is full. Sean Callahan.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He is former editor-in-chief of Sales & Marketing Management magazine, and has written for Architectural Record, Inc. Magazine, Multi-Housing News and Hospitality Design. Companies are hiring social media people through their existing marketing budgets or recruiting social mavens in-house.”

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He is former editor-in-chief of Sales & Marketing Management magazine, and has written for Architectural Record, Inc. Magazine, Multi-Housing News and Hospitality Design. Companies are hiring social media people through their existing marketing budgets or recruiting social mavens in-house.”

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What do Omers, iNovia and SoftTechVC all have in common? Vidyard!

Vidyard

Rather than create a formal press release, Devon, Matt and I have decided to offer some insight into where we spent our seed capital ($1.65MM) and what we plan to do with the Series A dollars in order to continue to provide value to Vidyard’s customers and create valuable solutions for the marketplace.