Coherent Path Auto-Optimizes Promotions for Long Term Value
Customer Experience Matrix
MAY 24, 2017
It starts with about two years’ of interactions for most clients, so it can see good sample of customers who have already completed a journey to high value status. Coherent Path reports results such as 22% increase in email revenue and 10:1 return on investment – although of course your mileage may vary.
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