Millennials vs. Gen Z: How Are They Different?
Salesforce Marketing Cloud
SEPTEMBER 14, 2022
48% of Millennials visit stores to get merchandise immediately compared to 39% of Gen Z. According to Salesforce’s Connected Shopper report, 48% of Millennials said that one of their primary reasons to visit a store is to get merchandise immediately rather than wait for delivery, as compared to 39% of Gen Z.
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