Video Measurement Is Broken. Here’s How to Fix It
Contently
APRIL 18, 2017
Although he definitely would’ve been a YouTube star.). When Moat was founded in 2010, viewability was just starting to become a big issue. Since then, the growth of video platforms like YouTube and social networks like Facebook, Instagram, and Snapchat have turned the issue into a digital free-for-all. Get a clue.
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