Remove 2010 Remove Custom Publishing Remove Ethics Remove Information Remove Privacy
article thumbnail

Are You in a Boring, All-the-Same Industry? Your Content Doesn’t Have to Be

Content Marketing Institute

With Door 1, you get to tell customer stories about the Apple Watch, iPhone, and Apple TV. ” If there’s a customer need for your product or service, then boredom is relative. While forensic accounting may bore most people, it serves an essential need for customers in the right situation. 2: Acme Accounting! Click To Tweet.

article thumbnail

Open Research: A Framework for Social Analytics

Online Marketing Institute

We know that measurement is the the top goal inside of companies , and while I’ve published this data before, it’s important to recast it to show the important of measurement in an emerging technology set. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Power of Return On Marketing Investment Calculations

Online Marketing Institute

Remember how Desk Top Publishing turned all of us into print-layup artists and printers? These calculators are all either generic tools, or tools which were designed for a specific purpose and our brief note on each one gives more information. 01 2010 10:26 AM | Posted by Brook Johnston Hi Brook. Yahoo’s PPC ROI Calculator.

ROMI 40
article thumbnail

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Online Marketing Institute

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist?