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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

2010 Eddie and Ozzie Awards Call for Entries OPEN! Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing.

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Business Value of Social Networking

Industrial Marketing Today

But like many b-to-b marketers, I’m not sure how it has impacted my business. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. I use LinkedIn and Twitter quite a lot in my online networking and sure, I’ve grown my network in a short period of time.

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A B2B Marketing Idea Takes Flight On Twitter

MLT Creative

That’s why I check my Twitter feed several times a day; it’s a great way to keep up with new ideas and information, add my own thoughts and pass along the best content in the form of retweets. MichaelGass Michael Gass is a gas, and his tweets and blog provide new-business fuel for agencies. Great question. KentHuffman.

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A Bait Shop Lesson in B2B CRM: “Crickets Self-Serve”

MLT Creative

Those qualified answers and insights are critical, as they become the parameters by which we can accurately shape the marketing program's content and method of distribution, taking into consideration both the marketing and sales sides of the equation in order to support as closely as possible a closed-loop, fully-integrated CRM plan.

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What’s the next big idea in B2B?

MLT Creative

There were many articles from this time last year full of insightful predictions for 2010, and a few recent ones for 2011. The idea exists, but the execution is poor making content = noise. I recognized a few of the authors as people I’ve met and become familiar with via Twitter. Then I had another idea.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. How Do You Make Time For All This Content? B2B Voices , September 1, 2010 Image via CrunchBase. How Is PR Changing?

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

5 Most Popular Blog Posts Content Marketing: How to get your subject matter experts on your corporate blog (7) Social Marketing: Twitter contest boosts followers 43% (6) Marketing Research: Cold, hard cash versus focus groups (4) Email Marketing: Improve deliverability by deleting subscribers? My take is that is at the top.

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