Remove trade
Remove 2009 Remove Trade Show Remove Twitter Remove White Paper
article thumbnail

Does your B2B Marketing have Consistent Messages?

Ambal's Amusings

For example, how can trade show marketing strategy be consistent with blogging and other social media strategy? Blog Marketing Interactions Twitter Ardath421. Problems arise when marketers think that social media is a stand-alone strategy or that trade shows are an island. " Read on to get their insights.

article thumbnail

Generating More “Educated Leads” on a Small Budget

Industrial Marketing Today

Instead of spending most of their marketing budget on traditional industrial marketing channels like trade shows or direct mail, Vico produces webinars and creates content that site visitors download and others link to. This white paper aims to change that perception of them. Get Engineers Can Sell white paper now.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Content Marketing - Less is the New More?

Ambal's Amusings

Blog Marketing Interactions Twitter Ardath421. You add in some of your company’s expertise taking a position on the stance of the expert and turn the transcription into a white paper. Feature the white paper on your website and as an email offer. Blog Modern B2B Marketing Twitter Marketo InboundMarketer.

article thumbnail

Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. This white paper aims to change that perception of them.

article thumbnail

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

article thumbnail

Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

White Papers. 2009 Eddie and Ozzie Awards Winners. Follow her on Twitter. Fashion Shows. Trade Show. . --> Bloggers. --> Resources. Video Center. ENews Sign-Up. --> Magazine. Browse Issues. Subscribe Now. FOLIO: Staff. --> Suppliers. --> Webinars. --> Events Industry Events. MediaNext 2012.

B to B 40
article thumbnail

Top Social Media Measurement and Tracking Tools

Online Marketing Institute

White Papers. 2009 Eddie and Ozzie Awards Winners. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Fashion Shows. Trade Show. . --> Bloggers. --> Resources. Video Center. ENews Sign-Up. --> Magazine. Browse Issues.