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how to use social media - lessons from ama digital conference

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Use Social Media – Lessons from AMA Digital Conference This past Friday (March 6) the AMA Tampa Bay chapter hosted an incredible full day event called the Digital Marketing Conference.

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High Points on the Social Media Landscape

WebMarketCentral

In "The 4 C's of Social Media," I noted that coming up with a concise definition of social media , like defining "art," is challenging. Another is to look at the different types of websites and tools that comprise the social media landscape. 8 LinkedIn 14 11,246,726 +137.4% 8 Plaxo 1,440 2,629,043 +144.7%

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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How to Create a Social Media Marketing Strategy

WebMarketCentral

In It Came from Facebook! MarketingSherpa's 2009 Social Media & PR Benchmark Guide (PDF) provides a wealth of useful statistics and guidance. If you parse that, it matches up pretty closely to the 4 C's model of social media marketing.) Here's some research on how to do that. technologies." technologies." (If

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5 Golden Rules for a Successful Location Based Marketing Campaign

Hubspot

Aaron Strout joins us for another exciting episode of Inbound Now, HubSpot's social media and inbound marketing podcast ! He is the author of an upcoming book, Location Based Marketing for Dummies , he runs his own podcast called The Quick-n-Dirty Social Media Podcast on BlogTalk Radio , and he blogs over at his own site. "At

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Once users upload a video, they can begin to explore all of the core Wistia features, like customizing player colors according to the brand, and adding lead generation tools or clickable links. Wistia decided to test this hypothesis by creating a new video that gave a tour of the media page and taught users how to use the Wistia tools.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. Well, unlike social media, email is virtually universal.