Customer Experience Matrix

article thumbnail

Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. Its most recent report shows that in the past year, time spent on “community” applications like Facebook and Myspace has more than doubled from 8.8% in 2009 to 8% in 2014. of the total.

Spending 120
article thumbnail

Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

It extended this in 2009 email alerts triggered when user-selected leads visit the Web site. The social media features also make it easy to comment on the articles and to measure the reach of the company’s own blogs, Twitter, Facebook and YouTube posts. Hubspot originally used its lead database largely for analytics.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Aprimo Marketing Studio Supports Sophisticated Business Marketers

Customer Experience Matrix

Marketing Studio offers a blog engine tailored to corporate needs: managers can review and approve posts; the system can automatically notify Twitter , LinkedIn and Facebook of new post; and each blog topic is assigned a different URL, which helps with search engine rank. System scope also extends to inbound marketing.

article thumbnail

Optimove Helps Optimize Customer Retention (And, Yes, It's a Customer Data Platform)

Customer Experience Matrix

Each campaign triggers a single action, which can be directed to email, banner ads, direct mail, Facebook custom audiences, in-app pop-ups, SMS, app message boards, call centers, or other channels. Optimove was founded in 2009 and currently has about 70 clients, mostly in Europe. The connections may be through file transfers or APIs.

article thumbnail

Beanstalk Data Adds Service to the Marketing Automation Recipe

Customer Experience Matrix

Campaign steps do support an unusual variety of output formats, including email, list exports, text messages, Facebook posts, digital printing, call center, and Web posts to external systems. Although it just hit my personal radar, the company was founded in 2007 and launched its product in 2009. Anyway, back to BeanStalk.

article thumbnail

Treehouse Interactive Refines Its Features and Targets Larger Firms

Customer Experience Matrix

The system can now generate HTML code to embed forms within external Web pages, allowing users to create standard Javascript or Facebook -compatible non-Javascript versions, or both. The messages will be sent under the recipient’s own identity in systems including Facebook, MySpace , Twitter , LinkedIn and Digg.

Features 120