PureB2B
JANUARY 23, 2017
Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. There is now no question that marketers should believe in the power of email. A well-crafted email campaign is personal, action-oriented, and measurable.
The Effective Marketer
JANUARY 13, 2011
They say that “companies that marry high value customers with personalized, specialized offers in their email campaigns produce far greater results on every tangible measure of effectiveness”. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.
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PureB2B
JANUARY 23, 2017
Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. There is now no question that marketers should believe in the power of email. A well-crafted email campaign is personal, action-oriented, and measurable.
The Effective Marketer
JANUARY 13, 2009
If, for example, an activity within your plan is to send out an email blast to selected customers inviting them to attend a webinar, you not only need to ensure you are tracking the results of the email campaign (open rates, click trough rates, bounce rates, etc.) United States License.
Adobe Experience Cloud Blog
NOVEMBER 27, 2009
Here are my takeaways from the session: 5 Tips for email marketing best practices from Salesforce.com’s Robin Daniels : Targeted Lists - Segment your audience to get more out of your email campaigns. Sending one generic email to everyone doesn’t work. You want to make it personal to them.
Porch Group Media
MAY 21, 2019
SmallBizTrends) Marketers should consider adding more video to their email campaigns. 82% of marketers report increased open rates with rich email personalization. Benchmark Email) Marketers should experiment with adding more types of triggered emails to their marketing mix. bitrebels.com).
Adobe Experience Cloud Blog
MARCH 4, 2011
over 90 trillion emails were sent in 2009. B2B spending on email marketing is estimated to have grown by 2.4% B2B marketing efforts everywhere have joined the email surge making it the number 2 marketing tool (just a tick behind SEO – according to The Ad effectiveness Survey by Forbes Media in February/March 2009).
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