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Best Search Engine Marketing Tips of 2009, Part 2

Webbiquity

Get the answers to these questions and many others here in more of the best articles and blog posts on search engine marketing (SEM) from the past year. Sami Carroll shows why branded terms are important in both SEO and SEM efforts, along with tactics for maximizing results with a limited budget. X Marks the Spot!

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Best AdWords Tips and Tactics of 2009, Part 1

Webbiquity

Rich Media and Video templates in display ad builder by Inside AdWords. Emel Mutlu steps through the benefits of and process for creating rich media AdWords ads for display across Google’s content network. For any keyword, the tool displays statistics like the average cost per click and number of clicks per day.

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Best of 2009 (So Far): AdWords Tips and Tactics, Part 2

WebMarketCentral

Rich Media and Video templates in display ad builder by Inside AdWords Emel Mutlu steps through the benefits of and process for creating rich media AdWords ads for display across Google's content network. Is The Hype Over Google AdWords Quality Score Justified?

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12 Pay Per Click Professionals Crushing the PPC Advertising Game

Outbrain

Those stats are not just reserved for Search Engine Marketing (SEM). Display, social, and native advertising are all online marketing channels that fall under the cost-per-click (CPC) advertising umbrella, and they all allow for highly optimized targeting that drives growth while helping you maintain and monitor the best possible ROI.

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Targeted Automobile Advertising Could Be the Next PPC Milestone

QuanticMind

And despite a radio industry in flux, that statistic has only declined about 2 percent since 2009. On the other hand, SEM is aimed at connecting advertisers with specific and targeted groups. Data also gathered from automobiles is perhaps more accurate — and thus more valuable — than many other types of data.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

3 SEM Facts. Agencies do SEM better. Just 139 of the Fortune 500 corporations maintain public-facing blogs, only 29 more than in 2009. ( Among Facebook marketers, 64% have used Facebook Events to inform fans about online or offline events, making this a far more widespread tool than display ads and targeted posts.

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Search Engine Marketing Benchmarks: Latest Research from Marketing Sherpa

WebMarketCentral

paid click volume (is) up 18% from January 2007 to March 2009.In Cuts in budgets paired with increased expectations provided an opportunity for search marketers to shine in the first half of 2009. The lines between display ads, search and social are blurring rapidly. Some of the key findings and observations from the report.