Convince & Convert

SEPTEMBER 14, 2010

Companies definitely need to start realizing that social media should be used to attract good leads, not just unrelated followers or fans. In addition to simply hunting, create value, distribute value, share value, and enable the networks to share your remarkable content. link] Henry Great post.

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Convince & Convert

MAY 5, 2010

Thank you for all of your excellent blog posts about social media Jay. And yes, I think OPI nail polish is definitely worth the price. Thank you for all of your excellent blog posts about social media Jay. And yes, I think OPI nail polish is definitely worth the price. I wish politicians were like SJP.

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Convince & Convert

SEPTEMBER 21, 2010

You’re a non-profit hoping to take your social media engagement to the next level? link] Weekly Links: August 23, 2009 | UpYourSocial [.] Develop a Social Media Strategy in 7 Steps [.] Explains why so many people wonder what they may be getting from social media efforts (or any mktg efforts, for that matter).

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Convince & Convert

JUNE 22, 2010

Somehow, thousands of B2B companies seem to have come to the conclusion that because they aren’t being mentioned 65 times per hour on Twitter, that social media doesn’t matter to them, or their customers. That's where I think you hit the nail on the head in your second paragraph: social media has tremendous “potential&#.

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Convince & Convert

AUGUST 19, 2010

It punches a hole in the theory that social media and content creation success has to be a huge time commitment. This program definitely required some set up and integration work that goes well beyond the norm. With the second “your story is live, now share it&# email and links, Western River is doing this perfectly.

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Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

AUGUST 11, 2010

.&# But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. Definitely. In social media, and in life you have to embrace a simple concept: Nothing Ventured, Nothing Gained.

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Convince & Convert

JULY 21, 2010

Anyhow, it definitely poses some interesting legal challenges when content spreads like wildfire. Do you know of any examples where an IP holder had successfully removed infringing content posted by another user? I had experience in defending our company's trademark when someone used it for a vanity URL and it was pretty effortless.

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Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. Social Media is Fast False. Social media is by definition slow. This blog is great as encouragement and validation for my own endeavors in social media marketing.

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Convince & Convert

JULY 14, 2010

[link] #sm [link] Richard Becker Best Fresh Content Pick: Social Media is the Servant of Strategy, Not the Master [link] by @membershipjedi [link] Martin Seibert I definitely like your approach and I fully agree, that strategy comes first and social media and tracking follow. al definitely should influence strategy though.

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Convince & Convert

APRIL 20, 2010

This will definitely help me focus more my efforts. You are not alone…keyword research pays off in the #longtail [link] [link] Jamie’s Shared Items Does Your Blog Have a Long Tail: [link] [link] SEOP Great article. Thanks for the share. I myself is a blogger and have been targetting long tail key phrases sometimes.

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Long Tail Marketing Blogger Paper Content 117

Convince & Convert

JULY 6, 2010

the new software created by Palo Alto is definitely worth the investment, it allows businesses to block the parts of social media they do want, but allow other parts to be accessible for employees to be productive while using social media as a source of business. link] #socialmedia #socialresponsibility Brian611 great post Anne!

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

APRIL 6, 2010

I'll definitely give this a try! Because your sequence allows you to test, track and tweak earlier in the process, I'm guessing you increase your chances of developing valuable content without wasting too much time creating birdcage liners. link] Wendy A.

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Convince & Convert

AUGUST 10, 2010

j [link] Riaz Kanani Why Influence Mining is the Next Gold Rush [link] [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so.

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Convince & Convert

SEPTEMBER 20, 2010

Top B2B marketing posts for 2009 (hint: social media) =-. To add full to your fire, we at ITSMA did a survey that found that 55% of IT buyers now use social media in the buying process. Top B2B marketing posts for 2009 (hint: social media) =-. Great stuff. I enjoy your blog. Chris @ckochster.-= Great stuff.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. You are definitely a mentor and I am looking for more!

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

JUNE 11, 2010

Holden-Bache I don't usually get too excited for books, but this will definitely be an exception. Holden-Bache I don't usually get too excited for books, but this will definitely be an exception. Holden-Bache I don't usually get too excited for books, but this will definitely be an exception. link] Adam Q.

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Webinar Metrics Paid Search Agency Social Media PR 126

Convince & Convert

JUNE 3, 2010

link] jaybaer Definitely. [link] jaybaer Indeed, we've largely lost the human touch. Ford does it well. Other automakers, not so much. None of the financial guys (that I can think of). I'm not suggesting a sincere apology would put the genie back in the bottle, I'm just shocked they haven't really tried it at all.

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Social Media Media PR Webinar Metrics 158

Convince & Convert

SEPTEMBER 21, 2010

I don’t think I’ve seen that happen in any of my accounts but I’ll definitely be double checking and looking out for it now. I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example).

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Social Media Media Paid Content Work Management 158

Convince & Convert

MARCH 23, 2010

Definitely NOT in high school. It is definitely nice to meet new friends on a blog site. But then, it all changed. The party got bigger. First, people from your school that you didn’t really know showed up. And ultimately, those guys arrived. You know them. Mustaches (for real, not a few hairs being passed off as a mustache).

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

AUGUST 18, 2010

I especially like your last point — if social media has changed anything, it's changed the definition of influence. The contrast in social media is stark: to build a community, we shouldn't ask who we can reach with what message, but rather, who are our fans right now and how do they talk about us.

PR 162

PR Social Media Paid Content Media 162

Convince & Convert

JULY 15, 2010

link] [link] Paul L’Acosta Definitely worth 2 minutes of your time.

Social Media 142

Social Media Paid Content Media Act-On 142

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. In particular, sales and leads (as opposed to chatter, sentiment, buzz, purchase intent, etc.).

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MAY 26, 2010

You are definitely an old fogie – educate yourself [link] [link] Kate Brodock 14 Things I Think I Think About Social Media (convince and convert) [link] [link] BTCustomerstreet #my Awesome 14 Things I Think I Think About Social Media – [link] #BTCustomerstreet [link] jaybaer It will.

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Convince & Convert

APRIL 14, 2010

link] jaybaer I will definitely check it out. link] jaybaer I will definitely check it out. Comcast is definitely on the ball in terms of social listening and response. I may have to use that one. Sounds like a great case study. Thanks for the comment. Sounds like a great case study. Thanks for the comment.

Social Media 130

Social Media Media Paid Search Agency CAN-SPAM 130

Convince & Convert

SEPTEMBER 21, 2010

Great findings especially about the longer headlines as I tend to be a bit long winded so that definitely is one to jot down. Great findings especially about the longer headlines as I tend to be a bit long winded so that definitely is one to jot down. SuzanneVara [link] Worob Thanks for sharing, Jay!

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

JUNE 15, 2010

[link] Chad Egeland Virtual stalking at its finest Great tips on finding out if your customers are using social media and which platforms they are using. The Gmail stalking tip is something I hadn't thought about before but is definitely interesting enough to give a try. 4=wicked smart!

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Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

SEPTEMBER 8, 2010

The simplicity is definitely a key differentiator. link] Joe Kovacs I don’t know that I’ve ever read a history of social media networks quite as succinctly as yours. link] The Four Semi-Truths of Social Media « Direct Marketing Observations [.] The UI is easy to understand right away in both places.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

SEPTEMBER 1, 2010

And anyone who tells you they absolutely know what will work for your company definitely does not understand this business. That’s what’s so admirable about companies that have clearly screwed up in social media, yet continue to change their approach until they find the right formula. You don’t have all the answers.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

JULY 22, 2010

But, I certainly understand your question, the term ‘social media’ has become such a broad one that its difficult to pin down its precise definition.

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Social Media Media Paid Search Agency Webinar Metrics 130

Convince & Convert

FEBRUARY 25, 2010

As Evo said in his post, personality is a key factor when it comes to social media. ThinkGeek has shown that having a personality online can and does affect their awareness efforts…and it's definitely working. link] [link] Cercone Brown & Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 8, 2010

March 2009. October 2009. RT @jaybaer: 3 Reasons Email is the Coolest Vampire Today [link] [link] Joey Strawn Three great reasons email sucks (in a good way)RT @jaybaer: 3 Reasons Email is the Coolest Vampire Today [link] [link] Joseph Manna Email is definitely not dead. services like Twitter, Pownce & Jaiku.

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RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

FEBRUARY 9, 2010

I feel that once we dive down into the polling and the methodology, we'll find that the definition of “friend&# for the purposes of these surveys will have contexts different enough to render the comparisons (and thus the “trend&# ) meaningless. Trust gets played with all the time also.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

SEPTEMBER 21, 2010

link] [link] Apture RT @jaybaer The 39 Social Media Tools I'll Use Today [link] [link] Caitlyn McNamara "The 39 Social Media Tools I'll Use Today"- [link] By Jay Baer crogersaz Great list, Jason. I definitely need to check out some of those. Just looked at the GIST site, and I'm definitely intrigued.

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Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 8, 2010

There is definitely an addictive quality to it that is extremely hard to explain. Glass screen adds to the weight, definitely. Can't make calls, won't fit in pocket RT @jaybaer: Why the iPad Replaces iPhone, not PC: [link] [link] jaybaer I totally agree Bill, and thanks so much for the comment. I agree about the weight.

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Paid Search Agency Content Social Media PR 138

Convince & Convert

MARCH 9, 2010

Jay's right that it definitely makes sense to look at all the options. It's my experience that not every kind of organisation gels nicely with social media, certainly in the standardised, more-popular forms. Jay's right that it definitely makes sense to look at all the options.

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Social Media Media Webinar Metrics Marketing & Strategy 135

Convince & Convert

APRIL 22, 2010

Our natural desire for compartmentalization and shorthand has caused us to kill the value of “social media&# as a descriptor. You’ll perhaps remember that “social media&# was originally coined to reference user-generated content. And our modern definition of “social media&# still includes that component.

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Social Media Paid Content Media Advertising Agencies 130

Convince & Convert

AUGUST 4, 2010

Having customers who bash you is definitely a great opportunity to turn them around and make it up to them. link] Nick Brown Thanks for the perspective Jay, the old cliche about learning more from our mistakes than our successes definitely applies here, even if the fault lies elsewhere. Truly hilarious.

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