Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. I think first-time bloggers get enamored with the concept of “design.&# This is really really helpful, especially for an aspiring blogger like me. They may not realize that personality and function come first.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S. Think Different Here’s 6 ways to differentiate agency social media services: 1. All rights reserved.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

The ROI Guy

JANUARY 25, 2011

Powered by Blogger. The full webinar session is available on-demand at: https://alinean.webex.com/alinean/lsr.php? Forrester: Understand and Drive Outcomes for Sales.

ROI 40

ROI Marketing Budget Work Management Budget Programs 40

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. It’s entirely possible she is a Mass Influencer. Sore spot with us PR types.)

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. The hard questions about social media for B2B solutions providers , June 11, 2009.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

The Effective Marketer

OCTOBER 13, 2010

Customer service becomes your product, or better yet, the differentiator between your product and your competitor’s. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail?

Marketing Funnels 100

Marketing Funnels Top of Funnel Work Management Planning 100

Hubspot

JANUARY 17, 2014

All in all, 66 commercials were produced between May 2006 and October 2009, and each one delivered an on-point message that helped bolster Apple''s reputation in a big way. This campaign helped differentiate the company against other fast-food restaurants by targeting a topic that their audience really cares about. million times.

Paid Search Agency 28

Paid Search Agency Campaigns Advertising Agencies Planning 28

Convince & Convert

JULY 28, 2010

link] Heather Rast Tapping into the often shallowly considered needs of consumers is a huge opportunity for differentiation, as you so aptly point out with Taxi Mike. link] Heather Rast Tapping into the often shallowly considered needs of consumers is a huge opportunity for differentiation, as you so aptly point out with Taxi Mike.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Hinge Marketing

JUNE 9, 2015

Back in 2009, I ran an experiment. Does that mean every seller should simply become a fulltime blogger? Related Stories Why Brand Differentiation is Essential for Professional Services Firms to Succeed Why Professional Services Firms Must Differentiate to Succeed Should Your Consulting Firm Be Specialized? But it worked.

Cold Calling 48

Cold Calling Work Management B2B Thought Leadership Marketing Management 48

The ROI Guy

DECEMBER 14, 2005

As the infrastructure remains solid, incremental investments drive the competitive advancement to the next level – where innovation still reigns, value versus cost matters most, and competitive differentiation can be gained with the right projects and spending plans. Powered by Blogger.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

Convince & Convert

SEPTEMBER 8, 2010

The simplicity is definitely a key differentiator. The UI is easy to understand right away in both places. On Myspace, it’s always been difficult to find information about your friends b/c each profile is so different. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Convince & Convert

FEBRUARY 9, 2010

Between the pre-set bots, and the humanoids who decide to act like 'bots RT anything if the right blog (or blogger) curates it … I unfortunately think the #'s would be huge. Because, unlike newspapers or bloggers or ‘friends,’ gravity has no agenda of its own. Not their #'s and reach, but are they trusted.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

The ROI Guy

JULY 22, 2010

Differentiate for S. Powered by Blogger. . ► August (22) ▼ July (3) ShoreTel And Alinean Launch Online TCO Tool for Un. Winning the War on Complexity with TCO - ShoreTel. How to Break Free of the Pack?

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Convince & Convert

MARCH 18, 2010

Whereas not everything maps neatly to a sale from a single tweet, Olivier Blanchard makes a good point differentiating between financial and nonfinancial impacts. Funny, I have just been composing a 2-part post on SM engagement on the Biz360 blog [link]. Measurement is also different, and also similar. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 20, 2010

This can be a greater differentiator than all others. But in my many years as a PR professional, I have noted that there is one critical component that is largely overlooked. Little consideration is given to the matter of judgment, as in critical judgment, and “poor” or “sound” judgment. All rights reserved.

Social Media 116

Social Media Paid Search Agency Media Advertising Agencies 116

Online Marketing Institute

MARCH 13, 2011

As the first and leading application set in this space, one of the many differentiators in our offering for B2B marketing is a full integration with the top business contacts database. I ll buy again:) mikel Says: January 2nd, 2009 at 4:39 pm i think you discuss some important subject. What does this mean?

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40

The ROI Guy

SEPTEMBER 17, 2010

Forward-looking focus on smart, engaging and innovative value- added content is a clear differentiator between leaders and laggards. Powered by Blogger. More information on the study can be found at: [link] Posted by Tom Pisello at 7:34 AM Email This BlogThis!

Marketing Budget 40

Marketing Budget ROI Budget Programs Work Management 40