Taking Your Brand from “We know who they are” to “We know what they do”
LEADership
SEPTEMBER 15, 2015
This deal was an extension of an existing 2009 sponsorship of $130 million over four years where Aon’s logo was displayed on Manchester United jerseys. Feel free to ask questions and discuss your ideas on my blog. In April 2013, Aon signed a $240 million sponsorship of Manchester United for an 8-year period.
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