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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. The chart below shows the difference between B2C and B2B companies. HubSpot results indicate that median leads start to grow once 24-51 articles are written and published.

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B2B social media case studies - 3 you can learn from and why they work

Online Marketing Institute

But, as you glance at that ever-growing list, you realize a decent chunk of these examples are B2C or consumer-based organizations (with a large portion of them in the tech sector). Rick Short, marketing director at Indium, talks about it as a mathematical issues in this Hubspot interview. What don’t we see a lot of?

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Since 2009, she has given one-on-one actionable marketing advice to clients to help them build their businesses online. He has been featured by The Huffington Post, Forbes, HubSpot, The Content Marketing Institute, and Entrepreneur Magazine. She has had years of success as an entrepreneur, and international digital agency owner.

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Top 25 Posts and 6 Hot Topics - Best of B2B Marketing Zone in January

B2B Marketing Zone Posts

I mentioned this in a recent post, Marketing Automation Trends for 2010 - LeadSloth , January 12, 2010 2009 was the year in which Marketing Automation really took off. Thanks to YouTube, and inexpensive, easy-to-use camera options like webcams, Flip Video cameras and iPhones, online video is now well within the grasp of just about anyone.

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009.

Twitter 100
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. 54% of small and midsize businesses (SMBs) were using social media to promote their businesses as of September 2010, double the number using these sites in December 2009. million business-oriented queries on YouTube every week.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc.