article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

These methods are becoming less and less effective - email open rates are falling, response rates are falling, connect rates on phone calls are declining, etc. link] Posted by: Mike Volpe | August 27, 2008 at 12:45 AM Is anyone else bothered by the surreptitious nature of the DemandBase product?

article thumbnail

The Key to Social Media Success is Just 2 Letters | Integrated.

Convince & Convert

And with the new ads on Twitter being placed largely based on response rates, I'm afraid we're going to see “my coupon is better than your coupon.&# [link] jaybaer I agree. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. [link] jaybaer I agree. I may have to use that one.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

HTML makes an email more interesting and when used properly can generate response rates up to 35% higher than plain text. Targeting is very important for an email marketer because a targeted and relevant email campaign will yield a higher response rate and (hopefully) result in fewer unsubscribes. All rights reserved.

article thumbnail

The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

A segmented list means a more targeted and relevant email campaign, thus a higher response rate and less unsubscribes and spam reports. Open Rate - The percentage of emails opened in an email marketing campaign, or the percentage opened of the total number of emails sent. Copyright © 2008 Constant Contact, Inc.