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2008

Generation

Marketing

Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Biznology

APRIL 22, 2013

In its essence, Facebook plays an eyeball game: get as many users as you can, make them visit your site often, give them reasons for each visit to last longer, and at the end of the day those volumes will drive ad revenues. So its success is dependent on volumes of users and views, but not direct revenue coming from those users.

Social Networks

Social Networks Amazon Facebook Web 2.0

Hindsight 20/20 Series: 3 Metrics – social business friend or foe?

Biznology

JANUARY 10, 2014

However, chances are that for the vast majority of potential users, the jury on the actual benefits of going social is still out. Just take a look at what IBM predicted back in 2008 about innovations that would change the way people work, live and play over the next five years. So, make sure you establish a baseline via a user survey.

Business

Business Wikipedia Communities Internet Marketing

Biznology

Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Hindsight 20/20 Series: 3 Metrics – social business friend or foe?

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