2008 Forrester Public Relations Tactics 
Convince & Convert
APRIL 28, 2010
But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Look to Facebook Somewhat surprising (at least to me) was the finding in the Forrester study that 62% of influential impressions from Mass Influencers took place on Facebook, with Twitter just 10%.
Convince & Convert
FEBRUARY 23, 2010
Sample tactics include writing blog posts, sending promotional tweets, creating and posting videos, and blog commenting. Match Your Social Media Tactics to Your Social Media Goal The problem we’re faced with today is that very few companies seem to be thinking about their efforts in this way.
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Convince & Convert
FEBRUARY 10, 2010
A tool like this is really great to help direct us in planning out tactics, thanks for brining it to our attention. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I should clarify that if you're sending email through MailChimp you don't have to lay out the $79.99 I just gave Flowtown a spin.
Convince & Convert
SEPTEMBER 21, 2010
Using the Forrester Social Technographics Ladder, understand how your target audience (as defined by gender, age, and geography) uses social media. Now, you can worry about tools, and outposts, and social media tactics. Love the slides, worksheet and Forrester tool. Love the slides, worksheet and Forrester tool.
Convince & Convert
MAY 5, 2010
John & Partners , a full-service advertising and public relations firm, based in Jacksonville. Responding to Forrester’s research about the need for agencies to become “connected&# – to be the bridge between brands and their consumers, St. “We recognized the need to step up our game,&# says Lisa.
Convince & Convert
MARCH 3, 2010
Forrester Research shows that from 2009-2014, U.S. My big issue with digital in general (and social media in particular) is that all too often tactical tools are held up as strategic solutions. With customer service & public relations becoming blurred thanks to Social Media, it's a great detriment to ignore the movement.
Convince & Convert
JULY 28, 2010
link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success. I don't know (altho I guess) if this tactic necessarily gets Mike more business…but it builds goodwill. All rights reserved.
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