Industrial Marketing Today

JUNE 19, 2010

The chart below from a research study done by Forrester illustrates this point very clearly. Understanding and building accurate profiles of different personas requires a close alignment between sales and marketing. And they use different sources to get their information. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

WebMarketCentral

SEPTEMBER 4, 2008

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. How Can Marketers Harness The Social Web? Listening and sincerity are high on her list.

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

MARCH 16, 2009

Another report, The Social Technographics® Of Business Buyers recently announced by Forrester , provides insights specifically into using social media for B2B PR and marketing. 55% of B2B buyers have created profiles on social networks. 55% of B2B buyers have created profiles on social networks. Tags: Web 2.0

Social Media 20

Social Media Facebook Social Marketing Web 2.0 20

Buzz Marketing for Technology

JUNE 27, 2008

Edit Profile. Mon, Jun 16, 2008 13:22 EDT. Tue, Jun 17, 2008 6:04 EDT. Accentures View on Web 2.0 Publisher at CIO magazine, Bob Melk, talks to Accentures Blair Jones about the emergence of Web 2.0. CIO.com updates, insights and advice on technology, management and your career. Advice and Opinion.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Online Marketing Institute

JUNE 22, 2009

Read more… Doug Kessler | June 11th, 2009 | 3 comments June 2009 Watch the Velocity web seminar on Content Marketing Stan just presented our web seminar with B2B Marketing magazine, called “Content Marketing: Thought Leadership in a Web 2.0 Seemed to go really well.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40