2008, Effectiveness and Intent Signal

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2008

Effectiveness

Intent Signal

iOS 15 is out, but marketers can shake off the loss of email open rates

Martech

SEPTEMBER 21, 2021

The best news to come out of “Pixelgeddon” – also known as Apple’s Mail Privacy Protection feature, which went into effect on Monday, Sept. I can remember how people were taken aback by Loren McDonald’s open-rate rant from way back in 2008, Why the Open Rate Must Die. Why we needed to kick the open-rate habit.

Open Rate

Open Rate Email Marketing Planning Click Rate

How Visualizing Intent Data Can Improve Win-Rate Percentages

Aberdeen

JULY 12, 2019

When the billion-dollar-blockbuster Avengers: Endgame premiered in April 2019, it was the 22 nd movie in a complex series that started all the way back in 2008. Being able to cut through all that noise and truly understand real-time intent signals is the key to improving your win-rate percentage.

Intent Data

Intent Data Top of Funnel Intent Intent Signal

B2B Marketing Zone

iOS 15 is out, but marketers can shake off the loss of email open rates

How Visualizing Intent Data Can Improve Win-Rate Percentages

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