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Best of 2008: Web & SEO Copywriting

WebMarketCentral

There you have it, the best writing on writing from 2008.

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Know Thy Audience: Business and Technical White Papers

Ambal's Amusings

Technical White Paper: Microsoft - Partitioned Table and Index Strategies Using SQL Server 2008. There are three key differentiators between the technical and the business white paper: 1. White Paper FAQs. Business White Paper: Microsoft - Learn and Earn: A B2B Social Media Case Study. Who needs white papers anyway?

Paper 100
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Beyond.COM,ORG &.NET: A Beginner's Guide to Brand Top-Level Domains

Hubspot

In 2008, ICANN approved a program to radically expand the domain name space with the introduction of new TLDs. According to Neustar's FAQs of New TLDs list , "new Brand TLDs offer a unique and significant opportunity to drive brand affinity, build trust, enhance security, and engage customers." Why Many Big Brands Are Making the Move.

Domain 28
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

This is the strategy of creating a Social FAQ. Thanks for the link back to the social FAQ – I'd lost the link during my busy summer. link] Heather Rast Tapping into the often shallowly considered needs of consumers is a huge opportunity for differentiation, as you so aptly point out with Taxi Mike.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Think Different Here’s 6 ways to differentiate agency social media services: 1. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

If you don't have remarkable content, you have not differentiated yourself and therefore is no reason for people to pay attention. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I'd rank the goals of blogging – or any communication – thusly, in order of priority.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. State Indicator – Turns orange when you’re in that section 2. Show your first-time visitors who you are (literally and figuratively).