Webbiquity

JUNE 17, 2010

Originally published on the WebMarketCentral blog in December 2008. Nothing seemed to make the conversion budge either; I threw up new landing pages like condos in Shanghai, but lead production stayed stubbornly low. I tried running the numbers by campaign, by CTR, by landing page—everything seemed random. Share this on Bebo.

SEM 100

SEM Adwords CTR Search Engine Marketing 100

WebMarketCentral

MAY 22, 2009

The previous post on this topic advised search engine marketers to bid on their own company name and branded terms, keep keyword lists clean and cross-pollinate SEO and SEM efforts. Used properly, content networks can add significantly to paid search lead generation. Keep your content network clean.

SEM 20

SEM Campaigns Optimization Tips 20

Single Grain

JANUARY 16, 2023

Over 77% of searches from mobile are zero-click searches (i.e. when Google returns a direct answer to a query that does not lead to a click, but does improve branding). Google has 94% of the mobile search engine market share. Mobile marketing will reach $57 billion by 2030. Search Engine Journal ).

Lead Scoring 59

Lead Scoring Lead Ranking Statistics SEO 59

Webbiquity

JANUARY 17, 2011

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. And email messages that include at least one social sharing option generate a more than 30 percent higher click-through rate (CTR) than emails with no social sharing options. B2B Marketing and Social Media. Marketing Strategy & Tactics.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? What percentage of web searches stop after page one of the results? How much do small businesses spend on search engine marketing? Study: Spending On Email, Social And Search Rising by MediaPost Online Media Daily.

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Paid Content Social Media Stats Paid Search Agency 100