Convince & Convert

JUNE 7, 2013

This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Social Media 122

Social Media Media Best Practices Skype 122

WriteSpark

AUGUST 19, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Case Studies. « Technology PR Sessions at 2008 PRSA Conference | Main. Marketing, sales, or public relations groups.

Copywriting 120

Copywriting Public Relations Paid Search Agency Case Study 120

The Lead Agency

OCTOBER 4, 2017

With each topic, we have included some case studies and examples. The most advantageous of these, especially for public relations coordinators, is the growing development of sentiment analysis. Rocket Fuel is an AI-powered marketing business founded by ex-Yahoo employees in California in 2008.

Marketing AI 100

Marketing AI Paid Content Work Management Marketing Automation Services 100

Online Marketing Institute

JUNE 15, 2009

In our case, I can understand because Online Marketing Blog has become pretty popular, but it’s highly unlikely we’re going to run a story about another SEO firm’s recent client win or office expansion. Don’t send a regular pitch with a press release to a blogger. out of 5) Loading. It has enlightened me a lot.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Online Marketing Institute

JULY 31, 2012

2008 FOLIO Award Winners. Case Studies in Custom Content. Press Conference. Advertising and Public Relations. Booth-related Services. FOLIO: Staff. --> Suppliers. Webinars Events. Industry Events. MediaNext 2012. E-Media Summit -->. 2010 Eddie and Ozzie Awards Call for Entries OPEN! UPCOMING WEBINARS.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. Don’t be Shy. All rights reserved.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

WriteSpark

OCTOBER 28, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Case Studies. In this case, it is easy to identify how the draft can be revised to reflect the new information. Case Study Writer.

Copywriting 120

Copywriting Case Studies Copyright Case Study 120