Content Standard

JANUARY 3, 2019

According to Dino Fire, president of market research and analytics at the Data Decisions Group, it costs less in time, energy, and money to harvest the same benefits from a facilitated community group than from a traditional market-research focus group. Addressability. “They build their community about themselves.

Communities 75

Communities Peer-to-peer Branding Brand Identity 75

Buzz Marketing for Technology

JULY 7, 2008

This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. On June 24th, 2008, Josh Ledgard said: I agree completely. On June 25th, 2008, Sean said: thanks for the comments Josh and Bev. On June 26th, 2008, Gwynne Kostin said: Good and thoughtful post. Upcoming Events. Share This.

Social Media 100

Social Media Communities Wiki Work Management 100

Hubspot

OCTOBER 2, 2019

At best, you’ll generate some short-term buzz, without the sales and marketing strategy to sustain it. After extensive market research, including focus groups and analyzing the data, you've noticed something startling -- your customers (or competitors) aren't who you thought they were. Get metaphorical. Use poetic language.

Guidelines 101

Guidelines Paid Search Agency Work Management Marketing Management 101

Buzz Marketing for Technology

JUNE 28, 2008

Lewis has found similar problems in focus groups he?s 2008 American Psychological Association. polled 1,000 business managers around the globe about their perceptions of technology-generated information. More than 60 percent said the information surfeit has made them stressed and tense. Cover Page for this Issue. © PsycNET.

Work Management 100

Work Management Internet Marketing Case Studies Marketing Management 100

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

JULY 28, 2010

Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. When you find a pattern, create content to address it. This is the strategy of creating a Social FAQ. Ask your customers directly.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122