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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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Social Media and B2B Marketing Do Pair Well

Industrial Marketing Today

The second report on social media and b2b marketing is from HubSpot. They have compiled over 50 marketing charts and graphs based on analysis of their 2,500 business customers. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Industry Report Overview from Michael A.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. .&# (See Content Marketing – The Ultimate Cheat Sheet ). Copyright © 2010 Tiecas, Inc.

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How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both. That’s all you need for now.

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Why the Blog Post Is the New Ad Unit

Hubspot

And soon after, brands began to realize that creating content (actually they just called it blogging back then) could greatly benefit both SEO efforts and brand awareness. Social media was all the rage, and blogging was, well, old and worn out. Perhaps an advertising archaeologist -- but certainly not your customers.

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Best of 2008 (So Far) - Blogging for Business, Part 2

WebMarketCentral

Where is the best place to host your blog? What can you learn from the world's most successful blogs? Find the answers to these questions and more in this list of some of the best posts of 2008 so far on blogging for business. Excluding Gawker's sweatshop blogs , web host Media Temple comes out on top.