Industrial Marketing Today

SEPTEMBER 20, 2010

HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. Here we are defining size as the number of published articles on a business blog at a given point in time. The graph below shows the impact of number of blog articles on monthly leads.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

MAY 21, 2010

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? A B2B blog is the perfect online tool to accomplish that. A good rule of thumb is 2-3% keyword density but don’t be afraid to experiment.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Convince & Convert

MAY 10, 2012

Does it mean they sign up for an email newsletter? And then in 2008 when the economy crashed, we were going to crash with it. Jay : And you are a big proponent of HubSpot. I know you use HubSpot software. Marcus : HubSpot has never saved any business. HubSpot certainly didn’t save me. Thanks, Jay.

Work Management 114

Work Management Mobile Marketing Marketing Management Mobile Advertising 114

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Hubspot

FEBRUARY 17, 2012

Email Sponsorships - Buying ad space in an email newsletter or sponsoring a specific article or series of articles. newsletters). Copyright © 2008 Constant Contact, Inc. Email newsletter ads or sponsorships - Buying ad space in an email newsletter or sponsoring a specifi c article or series of articles.

Cost Per Thousand 28

Cost Per Thousand Email Marketing CPM Opt-out 28

Hubspot

DECEMBER 21, 2010

Email newsletter ads or sponsorships - Buying ad space in an email newsletter or sponsoring a specific article or series of articles. newsletters). Copyright © 2008 Constant Contact, Inc. This type of blocking occurs on a per email basis. Email whitelist - A whitelist is the opposite of a blacklist.

Cost Per Thousand 28

Cost Per Thousand Email Marketing CPM Privacy Policies 28

Online Marketing Institute

JUNE 30, 2009

The article Give Them the B2B Content They Want tells you how to give your online visitors just that. According to the article, when buyers are searching for information on your site they ask 3 questions: Am I in the right place? HubSpot demystifies SEO and social media for smaller companies. Is there something here for me?

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40