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Open Research: A Framework for Social Analytics

Online Marketing Institute

Why are social analytics so important? link] Research Report: A Framework for Social Analytics | Thought Experiments [.] After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets.

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The best pharma event management companies in 2023

SpotMe Blog

They stay on top of trends and regulations in the pharma event space. Reporting and analysis: After the event wraps up, you’ll receive detailed reports, event metrics , and analytics on things like attendance, survey feedback, social media impact, and ROI. The data and insights help you improve future events.

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3 Ways to Make the Most of Your Marketo Summit Experience

Kapost

Pick your favorite poison, be it ABM, analytics, alignment, digital transformation, Marketo best practices, or (our favorite) content marketing, and take the deep dive. Fortunately for you, there is a topic category called “Marketing Trends” in case you’re feeling overwhelmed. Where: Room 2006/2008.

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The Definitive Guide to Machine Learning for Marketers in 2017

The Lead Agency

Likewise, trending topics – such as self-driving cars and big data – have our piqued our collective interest in the potential of artificial intelligence and machine learning. According to research and advisory firm Forrester , programmatic marketing is expected to account for 50% of all advertising by 2019.

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The Graying of Facebook, Research and Other Signposts for Social Media Maturity

B2B Marketing Savvy

Other Twitter Topics: Tools for Business Teams Multiple Account Layering Strategy More Analytics Email The Scoopdog Team. Read time = 2-3 minutes) One of the surest signs of mainstream acceptance is when cutting edge trends bleed into traditional media coverage, become fodder for SNL and other parody spoofs, and (gasp!)

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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. Forrester Blog for Interactive Marketing Professionals. In order to generate leads marketers have to know how to use the analytics. I use Google Analytics and Sitemeter, and advise my clients to do the same.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). Profile pictures for trending topics-U.S. Profile pictures for trending topics-U.S.