Ambal's Amusings

OCTOBER 15, 2009

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! In order to generate leads marketers have to know how to use the analytics. But I have a secret: I get a kick out of traffic stats. I use Google Analytics and Sitemeter, and advise my clients to do the same. in January 2008.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Webbiquity

FEBRUARY 7, 2012

Jenise Uehara Henrikson highlights the phenomenal growth of social media over the last six years, and particularly since 2008. ” Social Networking Growth Stats and Patterns by Social Media Today. Executives Fail to Focus on Social Media Marketing Strategy by eMarketer. 71% of companies now have a presence on Facebook.

Paid Content 100

Paid Content Social Media Statistics Research 100

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

OCTOBER 31, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 40

Social Media Paid Content Tools Media 40

Single Grain

DECEMBER 6, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Turn the transcription into a standalone blog article with a short rewrite and addition of relevant stats and images.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145