Online Marketing Institute

AUGUST 14, 2011

Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. The more you share it, the easier it is for us to produce more.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Online Marketing Institute

MARCH 13, 2011

Laura Ramos , a principal analyst at Forrester Research who focuses on business-to-business marketing trends and technology, says that services like Demandbase could prove useful, but adds that it may be hard to measure its impact on sales and marketing. “How do you leverage otherwise anonymous traffic? 6) ERP (17) Internet Cust.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. Looking forward to a repeat of the good times in 2011. Looking forward to a repeat of the good times in 2011. Vegas, baby! Vegas, baby! Vegas, baby!

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Webbiquity

FEBRUARY 7, 2012

Jenise Uehara Henrikson highlights the phenomenal growth of social media over the last six years, and particularly since 2008. Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. ” And 37% of buyers have consumed b2b content using a mobile device. 71% of companies now have a presence on Facebook.

Paid Content 100

Paid Content Social Media Statistics Research 100

SnapApp

APRIL 25, 2018

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. traditional social media advertising like buying Facebook ads). She’s worked in B2B tech since 2011. . 30 Women Shaping B2B Tech Marketing. .

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Webbiquity

JANUARY 17, 2011

Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. 80% of Twitter use is on mobile devices. blogs and mobile marketing—52%) and SEO (51%). 40 percent of U.S.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

This is up from 16% in 2008. Attractive advertisements and other add-on. In his own words he’s ‘an eleven year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals.’. B2B Mobile Marketing: 10 Key Mobile Arguments.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40