Is Social Media Really Living Up to Expectations?
markempa
JANUARY 11, 2011
After all, if you Google ”Top 10 B2B Trends in 2011” you’ll see social media listed on every one of them. I brought the concept to our customers: some adopted it very quickly the other half shrugged it off as a passing fad. “Of Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008.
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