The ROI Guy

SEPTEMBER 4, 2007

Tuesday, September 04, 2007 The Business Value of Server Virtualization One of the key issues in IT today is that normal operating expenses consume way too much of the annual budget – 61% on average in most organizations is spent keeping the lights on, and 25% spent on regular migrations and upgrades. to 1 consolidation ratio.

ROI 40

ROI Enterprise Management Work Management Marketing Management 40

The ROI Guy

MAY 6, 2010

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

The ROI Guy

FEBRUARY 4, 2009

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

DECEMBER 6, 2010

In a recent survey by IDC, 24% of buyers indicated that the sales reps are not prepared for presentations at all, 30% indicate that they are somewhat prepared , and only 29% indicate that they are well prepared. New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The ROI Guy

JANUARY 17, 2011

As today’s buyers are empowered by the Internet to do their own research and drive their own purchasing due diligence – engaging sales later than ever, or not at all – easy to use versions of these diagnostic tools need to be on-line, readily available, interactive and personalized to empower self-service research.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

FEBRUARY 4, 2009

Competitive opportunities emerge for those that can present the best cost/benefit analysis, and TCO comparisons which can help create the case for why current solutions are more expensive and warrant replacement, or which competitive options will cost less over its lifecycle. New TCO Calculator: EMC SMB Virtual Solutions Advi.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

The ROI Guy

JANUARY 10, 2011

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Spending 40

The ROI Guy

OCTOBER 22, 2010

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

Work Management 40

Work Management Marketing Management ROI Marketing Budget 40

The ROI Guy

FEBRUARY 4, 2009

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. In this blog post, I present a few of the key research metrics and advice. The End of Sales as we Know It?

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

NOVEMBER 8, 2006

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

DECEMBER 14, 2005

In his book, and related articles and presentations, Mr. Carr’s main assertion is that the majority of IT investments have become a commodity – a utility that offers little competitive distinction and therefore no competitive advantage. As each need is met, personal achievement rises and purpose is fulfilled.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

The ROI Guy

NOVEMBER 8, 2006

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI Marketing Budget Work Management Marketing Automation Services 40

The ROI Guy

JULY 22, 2010

Once information is entered online, the TCO Tool provides very detailed reports for alternative vendors, including TCO, post-tax cash flow, pay-back period, return on investment, internal rate of return and net present value. New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Convince & Convert

MARCH 16, 2010

I presented a half-day workshop at the Email Evolution Conference on social media strategy ( slides here ) recently with DJ Waldow and Mike Corak , and the significant majority of the questions from the audience were about Twitter. link] unruh ann has a point – it's all about the content. Content is king, agreed.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

The ROI Guy

AUGUST 5, 2010

Thursday, August 05, 2010 Risk-Adjusted ROI Defined A variation on the traditional ROI formula, Risk Adjusted ROI is calculated as the ratio of the net gain from a proposed project, divided by its total costs - represented in net present value terms to account for project risk. New TCO Calculator: EMC SMB Virtual Solutions Advi.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

SEPTEMBER 16, 2010

In a recent survey, 24% of buyers indicated that the sales reps are not prepared for presentations at all, 30% indicate that they are somewhat prepared , and only 29% indicate that they are well prepared. New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Latest Research.

Work Management 40

Work Management Marketing Management Marketing Budget ROI 40

The ROI Guy

SEPTEMBER 17, 2010

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

Marketing Budget 40

Marketing Budget ROI Budget Programs Work Management 40

The ROI Guy

AUGUST 4, 2010

Using value marketing tools, users can be presented with tools that help them to analyze their opportunities, and obtain more personalized and intelligent advice. New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Provocation-Based Selling: Loosening the Status-Qu.

Budget Programs 40

Budget Programs Work Management Marketing Management Marketing Automation Services 40

The ROI Guy

SEPTEMBER 28, 2010

How do you connect with buyers and make sure your message resonates to them personally? One way to overcome these issues is via Interactive White Papers - by creating content that is dynamic, adaptive and personalized in real time , fundamentally changing the way white papers engage buyers.

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

The ROI Guy

SEPTEMBER 9, 2010

Any kind of alignment should start with buyers, and we are going to present a mountain of buyer insights that in many ways are jaw-dropping. New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. • What does your CEO expect from your selling and marketing efforts?

Forrester 40

Forrester Marketing Budget ROI Budget Programs 40

Single Grain

JULY 21, 2020

Traditional software requires a single software for every computer, with extra maintenance costs borne by the person or the company using the software, making traditional software more costly. You only need to access the SaaS website or app and log in to your personalized dashboard. Easy to Use: SaaS apps are easy to use. B2B or B2C?:

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

The ROI Guy

SEPTEMBER 10, 2010

New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Provocation-Based Selling: Loosening the Status-Qu. Your Sales & Marketing Ready to Do Business with F. White Papers are Influence Kings, But Need Persona.

Budget Programs 40

Budget Programs Marketing Budget Work Management Marketing Management 40

The ROI Guy

NOVEMBER 8, 2006

Customer equity is the net present value of all the cash flows a company expects its customers to generate over their lifetimes. New TCO Calculator: EMC SMB Virtual Solutions Advi. How to Measure and Present the Effectiveness of Yo. Alinean recognized by BtoB Magazine’s as one of To. Latest Research.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

AUGUST 5, 2010

Thursday, August 05, 2010 Net Present Value (NPV) Savings Defined NPV Definition: The sum that results when the discounted value of the expected costs of an investment are deducted from the discounted value of the expected returns. New TCO Calculator: EMC SMB Virtual Solutions Advi. Provocation-Based Selling: Loosening the Status-Qu.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

AUGUST 5, 2010

The standard ROI calculation typically does not use net present value terms in its calculations. Net present value calculations use the “time value of money&# , which takes into account the fact that the purchasing power of a dollar received in the future is less than dollar possessed today. Latest Research.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40