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When Did Programmatic Advertising Start: A History Lesson

Rev

This is when Google marketing cleaned up the mess, and launched AdWords , which offered CPC pricing and let advertisers pay to run campaigns solely on the Google network. It made Google users feel safer amongst the pre-dotcom mania, and it also helped businesses to expand, and make a substantially larger amount of money.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? She is Business Insider’s ‘Top 5 Social Sales Influencer’ and works globally to help companies with their social media initiatives. ” She is the premier Facebook marketing expert and has been since 2007.

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9 SEO Tactics That Just Don’t Work Anymore

Hubspot

To solve these problems, try using Google Adwords to create a great keyword strategy relating to your business, and be sure to use enticing meta descriptions to get people to the site. Google’s own, Matt Cutts, warned us in 2007 against stuffing your page with keywords to rank higher in the search results.

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The Biggest SEO Shakeups of All Time

Hubspot

But every once in a while, Google rolls out something earth-shattering, completely disrupting the way SEOs go about their business. Florida Leaves Businesses Furious. But as HubSpot and other organizations with an eye for SEO soon began to notice, the percent of searches that were affected by this keyword encryption soon began to grow.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

How do social media marketing strategies in small businesses differ from those in larger enterprises? More than 700,000 local businesses have active Pages on Facebook. Still don’t think social media is important for marketing your business? 75% of small businesses in the U.S. Twitter has the fifth oldest.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? ” Executives & Online Video [CHARTS] by eStrategy After Hours David Erickson shares eMarketer findings about the popularity of online video among business executives.