Trends Related Topics 
LeadSloth
AUGUST 27, 2009
In addition to this general trend, a whole array of software tools is now available to help the savvy marketer. In addition to this general trend, a whole array of software tools is now available to help the savvy marketer. Considering these trends, now is a great time to to invest in some continuing education. Enter Silverpop.
LeadSloth
AUGUST 10, 2010
This is supported by the main trends in the Marketing Automation market: The product scope of all marketing automation vendors is quite similar. Few other vendors are in a similar position, so my prediction is that free versions are not going to be a trend. So I don’t think it’s going to be a general trend.
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LeadSloth
OCTOBER 18, 2010
Today I read a blog post about 7 trends that speed up the adoption of marketing automation. These are all important trends, and many people will wonder: how do I get started? It mentions the importance of valuable content, the increasingly longer sales cycles and the “consumerized&# B2B sales processes.
LeadSloth
JUNE 11, 2009
We also discuss some trends in the Marketing Automation space. Parker Trewin at Genius just posted an interview with me on the Genius blog. It gives some background on the name ‘LeadSloth’ and my plans for the future.
LeadSloth
JULY 22, 2009
Seasoned Marketers Know the Trends. And senior marketing executives have a helicopter view: they may not know the details, but they are good at spotting new trends and taking advantage of them. I though Inbound Marketing and Social Media would be a Generation Y thing! “Older&# usually means markers in senior positions.
LeadSloth
JANUARY 12, 2010
In this post I want to focus on the trends in Marketing Automation for 2010. These are the trends that are mentioned most often: Improved ROI & Reporting. With that said, I believe the overall trend towards accountability, measurement and marketing ROI will continue to pick up steam. predictions.
LeadSloth
SEPTEMBER 24, 2009
Content Marketing (the latest trend). Content Marketing (the latest trend). And the last topic “Social Media” confirmed my gut feeling that Social Media is hotter than Inbound Marketing and Search Marketing (which were hardly mentioned by the respondents). Multi-channel Campaigns (not for everyone). The Favorite Types of Posts.
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