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Cintell

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The Right Customer at the Right time

Cintell

The social media landscape offers a virtual goldmine of customer intelligence. A tremendous amount of data is available to analyze through social networking channels that can continually educate and inform you about your buyers. Follow thought leaders in targeted industries and topics on social networks. Finding the right place.

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Want to Deliver an Outstanding Customer Experience? Read On

Cintell

Pay attention to what is being shared on social media. Never provide the opportunity to your customers to turn to social media platforms to vent their frustration. Hence, it is essential to develop feedback loops to gain insight into your progress. Utilize real-time feedback surveys after an interaction.

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17 Things High-Performing Companies Do to Optimize Their Buyer Personas

Cintell

In addition to internal CRM data insights, extensive external data sources are used to augment internal data, this may include personality attributes, professional details, social indicators, education level, income, and more. Both competitive and industry trend research is conducted at least quarterly.

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29 Ways to Use Your Personas

Cintell

Arm social media managers with the relevant tone of voice, channels, and top-of-mind topics of interest for your given personas to satisfy their unique and distinct preferences. For Communications Professionals. For Webmasters and Website Content Managers.

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Habits of Customer-Centric Marketers: Q&A with Erika Goldwater

Cintell

At ANNUITAS Erika manages all aspects of marketing including demand generation, content marketing, social media and public relations helping to build pipeline and drive results for the ANNUITAS team. Erika has over 15 years of B2B marketing, public relations and demand generation expertise.

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A Guide to Optimizing Customer Communications

Cintell

First, it’s valuable to assess your current customer base and the components that unify them: everything from where they live and what they do for work to their intrinsic motivators and social circles (once again this is where having accurate customer intelligence becomes absolutely crucial).

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How to Build a Buyer Persona: a Recipe for Success [Infographic]

Cintell

Your buyer personas will inform social advertisements that allow you to find customers based on their demographics and interests. Examine these things: Social media followers – much of this information can be found by using each social platform’s analytics tool. Why are buyer personas important?