KoMarketing Associates

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How B2B Marketers Can Dominate Branded Keyword Search Engine Results

KoMarketing Associates

Cross-links to applicable solutions, web page references, and social media assets should also be applied where appropriate and allowable. Social Media Assets. Don’t forget to cross-link to key organizational information (company web pages) as well as make reference to other social media profiles and pages.

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7 Things I Didn’t Get Out of SMX Social Media and 2 Important Things That I Did

KoMarketing Associates

Heading from NYC last night, I started thinking about what I would tell the rest of my colleagues as it relates to how and what was learned from SMX Social Media. No one gave me the social media “quick fix” idea that I thought would be worth risking my profile or IP getting banned in respective communities.

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30 Great Tweets from MarketingProfs B2B Marketing Forum #mpb2b

KoMarketing Associates

To win with content marketing: "Be the Wikipedia for your industry & the best teacher" @thesaleslion #mpb2b. I was honored to have been able to contribute two guest posts ( here and here ) covering B2B Facebook Pages for Social Media B2B but also check out some of the conference and session wrap-ups referenced below.

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5 Ways B2B Marketers Can Differentiate Their Brand in Google Search Results

KoMarketing Associates

This includes basic brand information like social media profiles, reviews, and photos, and address/office information such as hours of operation, contact information, and a cross-reference to Google Maps for directions. The combined experience is meant to provide a single source of top-level organizational information for searchers.

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B2B Link Building Strategies That Really Work

KoMarketing Associates

This means that following the ever popular tactic of publishing high-quality content is no longer an option as the data suggests that organic links aren’t coming in (unless you’re a Wikipedia page). That being said, you need to know what kind of strategies you can rely on and even more importantly – how to implement them.

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DMA 2013: Top Takeaways for B2B Marketers #DMA13

KoMarketing Associates

According to Wikipedia : Big data is the term for a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications. Educate company leadership on the value of social.