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PowerViews with Nick Stein: The Role of Games in the Sales Office

ViewPoint

Companies must take the lead and make sure their sales people are familiar with the new paradigm, says my latest guest on PowerViews, Nick Stein, senior director of marketing and communications at Salesforce.com, the enterprise cloud software heavyweight. Here are some highlights from our discussion, which can be viewed in its entirety below.

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Lessons for Sales and Marketing from Cloudforce San Jose

Adobe Experience Cloud Blog

Yesterday, over 1,000 people came together in San Jose (plus 10K more on a live video feed) for the launch of Chatter at a Salesforce.com Cloudforce event. Marc Benioff, Chairman & CEO of Salesforce.com, set the stage with a video explaining how the world now majorly communicates using social media. The Internet took 4 years.

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How to Optimize Your B2B Marketing and Sales with Online Video

Adobe Experience Cloud Blog

Remember how much of a game-changer television ads were to print and radio? Salesforce.com does a great job of creating its own video network , but why not take it even further and organize your site into subject-specific channels? Just imagine what happens when online video does the same thing to internet advertising.

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'What is?' - 5 Need To Knows For Marketing Superstars

Hubspot

SAP , Oracle and Salesforce.com are some the most commonly known CRM systems. Social media networks have grown faster than either radio or even television did in popularity. The answer is probably never, so optimize your site and blog for keywords and follow the best practices contained in this document. What is a CRM? It is a must!

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6 Tactics for Turning Trade Show Interactions Into On-Site Sales

Hubspot

For example, at Salesforce.com's Dreamforce conference last year, HubSpot knew that we only had a few seconds to get people's attention. At the conference, we created a leaderboard showing the top-ranked companies and displayed it on one of our television sets as people passed by. After all, the goal is to sell on site.

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Social Pros 19 – Scott Stratten, UnMarketing

Convince & Convert

So, my question Jim, is if all of these companies are being bought and rolled up into enterprise software platforms, Oracle , Salesforce.com , etc. You can’t shove it down their throats on a television commercial anymore. This morning CollectiveIntellect bought by Oracle , for terms undisclosed, but presumably a bunch of money.

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Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

” That makes us feel really good because it indicates that the market is getting a lot smarter and it’s maturing.