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Interdisciplinarity: How to Integrate Organic Search, Paid Search, and Content Teams

Moz

Get a sample agenda for an integration workshop here. Process is supposed to be a flexible framework, not a rigid set of rules that stifles innovation. Create a living wiki to document recurring processes, which reinforces the message of steady evolution. Get a sample account strategy discussion guide here.

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Entiera Offers Consumer Marketing Automation Software as a Service

Customer Experience Matrix

Users construct each campaign from components including filters (list selections), paths (segment definitions), channels (messages), suppressions and deduplication rules. Entiera also supports portals (with message boards, document repositories, Wikis, etc.) that can be open to everyone or limited to a particular group.

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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity

When I compared the ‘commonness’ of certain words in retweets versus the ‘commonness’ of words contained in a random sampling of non-retweeted tweets, I found that retweets tend to contain much rarer words. ” Basically, it lets you use statistical rules to talk “personally” to many people at once.

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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

7 Rules of Networking Made Easy. Sign Up Now and Receive EY Insider Weekly Newsletter! Ediths Friends. Most Popular of EdithYeung.com. 7 Phrases Successful People Would Never Say. How to Find Your Greatness. The Story of My Mother. 99 Life Lessons Learned from Quitting Corporate America. 53 Ways to Make Money on the Internet.

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20 Conversion Optimization Tips for Zooming Past Your Competition

Unbounce

but to make things simple, here are a few testing rules that should help you breeze past most common testing mistakes : Always determine a sample size in advance and wait until your experiment is over before looking at “statistical significance.” You can use one of several online sample size calculators to get yours figured out.