KoMarketing Associates

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8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. Twitter Lists / Saved Hashtag Searches. Here are a few additional suggestions: Review influential Twitter profiles using FollowerWonk to identify additional influencers and relevant profiles. Swayy for personalized content discovery.

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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

: Moz’s Followerwonk tool allows users to grow their social graph by gaining insights into Twitter analytics such as followers, where followers are located, number of tweets, and much more. It’s a simple yet powerful RSS and feed reader available for web, Android and iPhone users. Digg Reader. What is it?

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5 Uses of B2B Marketing Beyond Lead Generation

KoMarketing Associates

For instance, if a potential customer is used to consuming your useful blog content, getting your email newsletter, and seeing occasional posts on Facebook or Twitter, they will be more likely to remember you when the time comes to actually make a purchase.

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How We Overcame 2015’s Top Content Marketing Challenges

KoMarketing Associates

How we solved it: Here at KoMarketing, while we all individually keep an eye out for changes in search (I enjoy using RSS readers like Feedly to help with this), a lot of our success in staying up to date comes from sharing knowledge with one another. Drop a comment below or connect with me on Twitter to share your thoughts!

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What B2B SEO Professionals Can Learn From Journalism & The Newsroom

KoMarketing Associates

A combination of RSS feeds, Twitter lists, email newsletter subscriptions, and general site references should be at the foundation of this resource. Designated Twitter lists. Here are some ideas / places to consider: Twitter (via lists above or personal collections). Shareist (for information organization).

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20 Tools We are Thankful for as B2B Online Marketers

KoMarketing Associates

Why We Are Thankful: Much like a RSS feed, Swayy allows us to hook up our social networks and choose topics around content that we want to be served. Rather than having multiple windows open with multiple Twitter accounts, TweetDeck allows them to monitor social activity from a single window.