Webbiquity

MAY 18, 2021

Second, as noted in this post on how B2B marketing on Twitter is changing , B2B SaaS companies are abandoning the platform at a geometrically increasing rate. There were a total of 16 responses, only three of which went beyond a basic “like.” ” Based on 20,410 followers, that’s a 0.078% response rate.

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Industrial Marketing Today

OCTOBER 2, 2010

And that reality of the flooded inbox is very evident from steadily dropping response rates of only 1% to 3% range for traditional email marketing. Go beyond the high-level demographics of SIC/NAICS codes and company size. According to SirrusDecisions research, the B2B buyer receives 20.3 email campaigns per week, up from 15.4

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Online Marketing Institute

JULY 31, 2009

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. 3) Online activity analytics — rather than examine overall site traffic and usage patterns like Omniture and WebTrends, these tools focus more on tracking what one individual or opportunity is doing. Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40