6 Reasons to Unite Your Customer Service and Marketing on Social Media
Convince & Convert
DECEMBER 5, 2017
The report’s authors, Ian Jacobs and Erna Alfred Liousas, say that when brands don’t tackle these silos, “customers lose.”. Giving visibility to the support team on the upcoming editorial calendar pays dividends: Teams can plan resources, write FAQs, and pre-approve response language more effectively. Both teams win big.
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