Onalytica B2B

APRIL 6, 2017

Or perhaps a YouTube video of a makeup tutorial in collaboration with a big beauty brand. If your target market enjoys consuming media on social media platforms such as: Instagram, Twitter, Facebook and YouTube: For example, if you’re targeting the millennial market, then you need to be where they are.

Social Media 261

Social Media Youtube Marketing & Strategy Advertising Mediums 261

Onalytica B2B

JULY 17, 2018

In addition, he produces weekly videos for his Guy in a Cube YouTube channel. I quickly became the Power BI person on the support side and was able to build relationships on the product team. I also have other people that influence me from a marketing, life or YouTube aspect. I saw the whitespace and jumped on the opportunity.

Enterprise Management 100

Enterprise Management Work Management Analysis Youtube 100

Onalytica B2B

DECEMBER 14, 2017

You also have to share the work they do and have a personal exchange. Influencers will be far more receptive if they’re approached by a personal account over a branded account. This is also a great opportunity to build your brand awareness and employees’ personal brand too. it’s a real give and take.”

Ad Exchange 233

Ad Exchange Work Management B2B Thought Leadership Marketing Management 233

Onalytica B2B

MARCH 22, 2017

While young people have all the same macro drivers for dependence on influencers, they also have some more personal drivers – young people are still working out their identity and their views of the world, so they’re always looking to find guidance from people like them. Social APIs and real world influence tell different stories.

Planning 177

Planning API Advertising Agencies CTR 177

Onalytica B2B

JANUARY 17, 2018

They care more about the brand they associate themselves with to maintain a consistent personal image, and for ethical reasons too. In addition to this, YouTube videos with “review” included in the title have also reached a total watch time of 50,000 years on mobile alone in the last 2 years. What does this tell us?

Mobile Advertising 177

Mobile Advertising Peer-to-peer Mobile Marketing Television marketing 177

Onalytica B2B

MAY 10, 2017

Understand their personal interests and personality. An example of this is Zoella: while she’s one of the most popular and well known social media and YouTube influencers, she appears more selective in terms of the kinds of brands and projects she works on, compared to some of her peers. How old are they?

Peer-to-peer 252

Peer-to-peer Skype Bundling Transparency 252

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Typically, more active on LinkedIn but no other platform other than personal social networks. . Read on to learn how.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279