Webbiquity

article thumbnail

Four Predictions About the State of SEO in 2017

Webbiquity

Previously, SEOs had focused more on the authority of sites to improve the amount of pagerank that would help to rank the site for its desired keyword. Instead of creating content that will help educate the web visitor or motivate them to follow the sales funnel, content is created more like a personal blog or is purely promotional.

SEO 229
article thumbnail

Top 5 Reasons Web Marketing Now Relies on Content Strategy

Webbiquity

In social media, what appeals is that you are a person and not a bot. One tip for writing your content conversationally is to use a tone like you are talking to one specific person only. When customers trust you, then Pagerank and other such measures matter far less. Tell a story like you’re speaking over a cup of coffee.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)

Webbiquity

Compensation: Matt calls this out specifically in his post, noting that “email offering money to get links that pass PageRank (are) a clear violation of Google’s quality guidelines.” Possibly even to—under the right circumstances—write your own guest post for that person’s blog?

PageRank 100
article thumbnail

Best Business Blogging Tips and Guides of 2010 (So Far), Part 1

Webbiquity

Lisa Barone offers 100 topic ideas to kick start your blog posts, divided into various categories such as Go Social, Highlight Your Customers and Get Personal. On Facebook, show a little of your personality – the carbon-based life form behind the blog. Running low on inspiration? Muse taking a break?

article thumbnail

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Search results are personalized based on the +1s of those in your circles, and as a marketer, that changes the game. So what makes Google+ special?

Google 100
article thumbnail

Best of 2009: SEO Tips, Part 1

Webbiquity

My only quibble would be with his advice to use the nofollow attribute for PageRank sculpting; the nofollow tag is insidious and the value questionable. Q&A: A Few Things You Need to Know About Keyword Usage by Search Engine Guide. SEO Quality Indicators & The Heap Paradox by Search Engine Journal.

SEO 100
article thumbnail

Best SEO Guides, Tips and Resources of 2010

Webbiquity

Aaron Wall posts an entertaining and informative rant on how the increasing complexity of Google search (incorporating personalization, social signals, video results, Google Instant, etc.) Google: Complexity is Good! by SEO Book. ** 5 Stars. has also led to a proliferation of bugs.

SEO 100