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No Leads from Social Media? No Excuses.

The Point

Lead generation will not happen by accident or as a byproduct of other goals like awareness, “outreach” (whatever that is) and branding. Are there multiple options to subscribe, via email, RSS, Twitter, and Facebook? Lead generation needs to be a stated goal of a company’s social media program. Good luck with that.

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Best of 2009 (So Far): Social Media Marketing, Part 3

WebMarketCentral

She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions. While most of the sites on the list are hardly surprising (Facebook, Twitter, LinkedIn), there are a few unexpected results, like Tagged at #6 and Yuku at #16.

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Re-casting How We Think About B2B Marketing Automation | MarketingProfs Daily Fix Blog

Online Marketing Institute

BLOG HOME ARCHIVES RSS/XML BECOME A MEMBER MARKETINGPROFS Adam Needles BIO 01.21.10 10) By Paul Barsch Login to Daily Fix | Contact the Editor | RSS/XML | Advertising Copyright 2006-2010 © Marketing Profs, LLC | User Agreement | Privacy | XML Site Map. Tags: b2bmarketing. That Is The Question. (14)

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. Subscribe to the RSS feed and get lots more! Pingback by LinkedIn and Business Networking Websites: Intro, Video, and Links « Web 2.0

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

That is the value to me of Web 2.0 That is the value to me of Web 2.0 That is the value to me of Web 2.0 j Deborah L Maue Social media = Web 2.0. Deborah L Maue Social media = Web 2.0. Deborah L Maue Social media = Web 2.0. Two of my friends were too.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

We ran an outreach campaign recently for a viral video (well, we wanted it to go viral thus some very targeted outreach). The crew at SEOmoz actually covered our pitch strategy in post: [link] If you read the thread, there are details on how we did the blogger outreach campaign. out of 5) Loading. It has enlightened me a lot.

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Social Pros 10 – Lauren Teague, PGA Tour

Convince & Convert

The RSS feed is: [link]. 81% of the people believe that CEOs who engage in social media are better equipped to lead companies in this fantastic Web 2.0 Lauren is the head of all things social media and fan outreach for that organization. Listen Now. Click the play button to listen here: Download the audio file: [link].