Strategic-IC
FEBRUARY 6, 2023
Leverage the power of intent With ABM, organizations have the ability to pinpoint exactly who they should be targeting. And I can't imagine going back to a world of form fills and lead scoring, but I also think you have to take it at face value.” – Lisa Sharapata, CMO at BoostUp 3. I definitely think intent holds water.
Convince & Convert
NOVEMBER 30, 2023
I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans.
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Varicent
MARCH 26, 2020
Lead with humanity. We stopped our automated messages, and are rewriting them now We were about to launch a free app that was for up to 5 people in an organization, but we’ve stopped to reposition it. This blog is based off of a presentation put together for the Kitchener-Waterloo CEO P2P Group. with your entire team remote?
Envy
FEBRUARY 17, 2019
And many startups are here to lead us to the new frontiers. ClauseMatch now helps top UK banks and financial institutions centralize their compliance intelligence and keep all internal policies, procedures, and documents organized. Clients include cloud service providers, FinTech organizations and P2P banks, for now.
LEADership
JUNE 26, 2014
As marketers, we are typically driven by our corporate goals and brand strategy and yet, many organizations still struggle to maximize team performance. ’ You can sum up the change as moving from B2B to P2P—people to people,” Becher says. See this Definitive B2B Lead Generation Checklist: Part 1 | Part 2.
Hubspot
AUGUST 20, 2019
It’s the lifeblood of charitable organizations and can serve as a way to raise awareness of a cause and drum up interest among donors. Because it’s likely your primary means of income as a charitable organization, raising money can be a burdensome, never-ending effort. Nonprofit fundraising is exciting. It can even seem scary.
Content Standard
AUGUST 23, 2018
Continued growth is critical to the success of all organizations, so it’s no wonder Snapchat is looking to test out a new strategy. The company even experimented with a P2P payment solution, Snap Cash, that offered a built-in Venmo-like transactional service. For content creators, this could ultimately lead to greater exposure.
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