Inbox Insight

JANUARY 15, 2019

If you have contacts or customers in the industry, ask them for their opinion. What shared characteristics can be used to govern target audience segment criteria (TAL, ABM lists…etc)? This article focuses on how B2B market research is pivotal to the success of your B2B Marketing Plan and wider organizational success.

Planning 62

Planning Demand Generation Marketing Plans Research 62

Inbox Insight

JANUARY 15, 2019

If you have contacts or customers in the industry, ask them for their opinion. What shared characteristics can be used to govern target audience segment criteria (TAL, ABM lists…etc)? This article focuses on how B2B market research is pivotal to the success of your B2B Marketing Plan and wider organizational success.

Planning 42

Planning Demand Generation Marketing Plans Research 42

Convince & Convert

MAY 18, 2012

Now, that surprises me, partially because when you have 900 million people doing anything, even like eating or sleeping, it’s hard to say that it’s a fad , and I also wonder, given the fact that I guess it’s good that they random sampled the survey, they actually controlled for population, et cetera. Listen Now.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

SpotMe Blog

SEPTEMBER 22, 2022

HCP engagement is a top priority for all pharma enterprises due to a drastic change in HCP needs and expectations. How do we know? 50% of our event platform customers are from the life science industry. We have 10+ years’ experience in the medical education event field. We’ve been a Veeva silver technology partner for 2+ years.

Webinar Metrics 59

Webinar Metrics Enterprise Management Trends RFP 59

Hinge Marketing

APRIL 15, 2020

When an individual within your firm expresses an opinion about your targets it is often anecdotal and of limited value. For example, you might survey all client facing professionals about what issues target clients bring up to them. Target Market Research Defined. Within the engineering market the segments may be very different.

Enterprise Management 116

Enterprise Management Work Management Marketing Management Research 116

Convince & Convert

FEBRUARY 9, 2010

A survey of 4,875 adults (500 U.S.) That’s why brands go to great lengths to humanize themselves on the social Web. But, a new study by Edelman (whose digital arm features social media and ebusiness genius David Armano ) claims that bond is eroding. As a result, we have both more and fewer friends than ever.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119