Industrial Marketing Today

APRIL 23, 2012

Call it P2P (Person-to-Person) marketing if you will. Studies have shown and my own experience confirms it that engineers prefer recommendations from their peers to reading something on a social network. What is your opinion about using content marketing to engage with engineers?

Peer-to-peer 60

Peer-to-peer Work Management Content Marketing Marketing Management 60

Webbiquity

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Guides to Marketing with Tumblr and Triberr.

Social Media 100

Social Media Social Marketing Work Management Media 100

Buzz Marketing for Technology

JUNE 27, 2008

subject matter experts, network coordinators and newsletter editors) to use personal shared workspaces (see above) to post and archive their content as part of their Public folder. Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Directive Agency

JUNE 18, 2019

And I think LinkedIn, if you look at the trajectory of what they’ve done over the past few years, they’ve gone from this hated red-headed stepchild of a social network to being this incredibly active place. Joel Klettke : These people have opinions. P2P Interview with Byron Ramos.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

And I think LinkedIn, if you look at the trajectory of what they’ve done over the past few years, they’ve gone from this hated red-headed stepchild of a social network to being this incredibly active place. Joel Klettke : These people have opinions. P2P Interview with Byron Ramos.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Convince & Convert

SEPTEMBER 20, 2010

With regards to the debate on Twitter vs. Facebook influence – or the influence potential of social networks altogether, I think the influence opportunity is there, but correct execution, and the ability to accept its indirect relationship to sales growth, is critical for realizing it.

Twitter 147

Twitter CRM Business Paid Search Agency 147