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12 Essential LinkedIn Groups for B2B Marketers

KoMarketing Associates

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. Members of this group are highly experienced professionals with expertise in analytics, inbound marketing, social media, SEO, PPC, B2B – all things internet marketing.

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How to Use SlideShare for B2B Lead Generation

Hinge Marketing

In a research study of 500 professional services firms, we found striking connections between online lead generation and firm growth and profitability. On the low end of the graph below, representing firms with lower levels of online lead generation, we see profitability of 14-15% of revenue. Consider this.

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5 Steps to achieve Lead Generation ROI

Marketing Insider Group

Social media is hot mainly because it is new news to lots of folks in marketing and across our organizations that “the customer is indeed in charge”. Online lead generation is one of the best ways to identify customers early in the journey and produce a solid and predictable return on investment. Why is this important?

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Are You Reaching Your A/E/C Lead Generation Potential?

Hinge Marketing

The data showed that today, most firms are using their website for at least basic online marketing purposes: last year, 46% of firms redesigned their websites, 77% generated at least some of their leads online, and 66% plan to expand their online marketing budgets next year. Self-qualifying leads.

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The Battle for Marketing Talent in Professional Services

Hinge Marketing

Marketing Drives Faster Growth and Higher Profits Now, in any given corner of the professional services marketplace, the firm that gets its marketing right will win the day. That’s not inference or wishful thinking – our research shows that firms generating leads online, for example, grow faster.

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How to Get Some ???Quick Wins??? for Your B2B Lead Generation

LEADership

Lets discuss how to make SMALL changes and gain some QUICK wins for your B2B lead generation efforts. 5 Easy Ways to Reward Your B2B Lead Generation with Quick Wins. B2B companies are steadily moving share of budget from offline to online marketing and lead generation.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Some perceived this "new" practice to be frivolous. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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