Customer Experience Matrix

DECEMBER 8, 2011

. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

Biznology

JUNE 25, 2013

Social media trappers have figured out how to use hashtags as well as how to generate compelling content with the express purpose of sharing, content that is somewhere else, content that doesn’t live on a social network but, rather, lives on a branded web site, corporate site, blog, or microsite. Maybe a glue trap, then. biznology.com).

Social Media 80

Social Media Social Marketing Media Planning 80

readwrite

MAY 11, 2009

Now it’s going to bring its strategy to Twitter, dedicated microsites and elsewhere around the web. Now the company is going to roll out a service that tracks Twitter mentions of a company, product or keyword. RSS readers can click here to participate in a poll on this topic and view the results.

Social Media 40

Social Media Microsite Product Media 40

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. What’s more, for organizations just getting into publishing online — for those just starting a blog, say, or a microsite — curated content can allow them to ramp up quickly, both from an SEO as well as content perspective.”

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Marketing Insider Group

JANUARY 28, 2015

Next, I would look at direct traffic (RSS and Newsletter subscribers) and social traffic. Twitter, Facebook, Linkedin, etc. Finally, Rent the Runway launched a microsite dedicated to its user-generated content. Please follow me on Twitter , LinkedIn , Facebook and Google+ or Subscribe here for regular updates.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Customer Experience Matrix

MAY 6, 2010

I’m somewhat grandly labeling it a “Web marketing system” rather than “demand generation” because its microsite could replace a small company’s primary Web site. Let’s start with the microsites. The commenting system captures a URL, link text and Twitter name in addition to the usual first/last name and email address.

Small Business Marketing 120

Small Business Marketing Marketing Management Planning Paid Search Agency 120

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Forms Registration forms can be placed on landing pages, microsites, and the corporate website. Automated Sales Alerts and Tasks This is the ability to create tasks automatically and provide real-time sales alerts over email, RSS or mobile device. No (except Data.com). Marketing Automation. No (except salesforce.com Radian6).

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48