Content Marketing Institute

MAY 22, 2018

Look at how enterprising brands found a smart approach to storytelling – no matter the technique: Social media posts: The Virginia Aquarium’s #CuteAnimalTweetOff. The #CuteAnimalTweetOff went viral and several major news outlets picked it up. Capital One microsite fuels its paid, earned, and owned media initiatives, says @joderama.

Content Marketing 100

Content Marketing Microsite Planning Paid Search Agency 100

ClearVoice

APRIL 15, 2020

The microsite’s landing page has bold branding that evokes the sense of what the livestreamed event will be, an RSVP button and a preview of what’s to come. They might be present at the beginning, but by hour four, their dog’s in their lap, a kid has homework and logging off has newfound appeal.

Webinar Metrics 76

Webinar Metrics Personalization Ad Exchange Conference 76

Convince & Convert

OCTOBER 22, 2013

The best big content projects go way beyond the form and achieve something that is really hard, which is storytelling. Volume of traditional PR opportunities that often arise from highly viral content. Rehashed, regurgitated information (even if beautifully presented) will eventually become impossible to place. Kelsey Libert.

Work Management 152

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 152

Vidyard

JULY 21, 2016

Skyword explored what content teams might look like in the future and how individual contributors that may not exist or may bog down the system now will molded into beautiful brand storytellers. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Vidyard.

Resources 59

Resources Planning Content Marketing Best Practices 59

Vidyard

JULY 28, 2016

Skyword explored what content teams might look like in the future and how individual contributors that may not exist or may bog down the system now will molded into beautiful brand storytellers. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Vidyard.

Resources 50

Resources Planning Content Marketing Best Practices 50

Vidyard

JULY 21, 2016

Skyword explored what content teams might look like in the future and how individual contributors that may not exist or may bog down the system now will molded into beautiful brand storytellers. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Vidyard.

Resources 50

Resources Content Marketing Planning Best Practices 50

Convince & Convert

DECEMBER 30, 2015

However, you can apply this storytelling tactic in many different ways to compare or contrast topics to help your audience learn the better option to pursue. Controversy is one of the ways to publish viral content. Microsites. AT&T supports a social cause with a microsite while also building awareness for its new app.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167